Alex Tummons

B2B sales are a critical path of eCommerce growth. B2B and food services are catching up on digital transformation and it’s a significant growth opportunity for brands. Find out how to engage mission-driven, multi-generational buyers to drive strategic growth, including:

• Designing a B2B site and customer journeys that drive conversion
• Leveraging existing capabilities and technologies and enhancing for the B2B buyer
• Engaging independent retailers to enable digital conversions
• Personalization for the B2B Buyer