Ellen is Group Director, Digital Platforms for Coca-Cola North America. In this role, she is responsible for developing marketing solutions that empower all of Coca-Cola’s brands – from Simply to smartwater to Sprite– with the ability to deliver connected, personalized, and real-time brand experiences across touch points.  Previously, Ellen was a digital transformation lead at Accenture Digital where she oversaw global marketing accounts such as General Motors and Southwest Airlines.  Ellen is a graduate of the University of Notre Dame and proud mom to two young girls.