Gil Phipps

VP of Our Brands Kroger

Gil leads branding, strategy, innovation and product development for the Our Brands portfolio with annual sales in excess of $20 billion. A period of unprecedented Our Brands growth has been fueled by advances in brand building, the introduction of new brands, new product development and reformulations, with an eye on emerging food trends and innovation.  Gil joined Kroger in August 2012, as vice president of Our Brands. Prior to Kroger, he was at H-E-B, where he was the leader of the Own Brand department. Gil also has experience as a CPG brand manager and product development specialist at Hormel Foods, Michael Angelo’s and Guiltless Gourmet.  Gil received a Bachelor of Arts degree from the University of Texas at Austin in English and Philosophy.  In 2015, Supermarket News recognized Gil as one of the Top Disruptors in the industry.