Abby Czarniecki

Abby serves as the Digital Growth Marketing Manager at New Belgium Brewing in Fort Collins, CO overseeing all things e-commerce. She develops and measures strategies to grow online market share while executing customized marketing plans utilizing shopper and category insights for both New Belgium and Bell’s Brewing. Prior to joining New Belgium in 2020, Abby worked for outdoor and design direct-to-consumer brands in e-commerce and operations roles focusing on online customer acquisition and retention. She’s also worked as a digital marketing consultant for small e-commerce businesses including planning, executing and measuring digital marketing campaigns as well as recommending and implementing site optimizations.