Guilherme Lebelson

Guilherme Lebelson leads the eCommerce organization for AB Inbev globally and serves as General Partner for ZX Ventures Technology fund.

In 2015 he co-founded ZX Ventures, AB Inbev’s disruptive growth and innovation arm, through which Lebelson and his team developed the Company's digital footprint in over 20 countries in five continents by establishing partnerships with more than 150 online retailers and investing, building or acquiring startups in the Data, Digital Marketing, and eCommerce spaces.

ZX eCommerce ecosystem includes companies like: Beer Hawk, Saveur-Bière, Hopt.com, Master of Malt, Emporio da Cerveja, Beerhouse, Craft Society, Casa de la Cerveza, Ze Delivery, Booze Bud, Ratebeer and TMall Flagship Stores.

Lebelson has 18+ years of experience in the FMCG industry. Prior to his current role, he held several senior positions in ABI ranging from general manager of large business units to strategic roles in sales, marketing and organizational transformation.