Digital Food & Beverage 2025

June 10 - 12, 2025

Hilton West Palm Beach, FL

Jill Rourke

Manager, eCommerce, North America Kellogg Company

Jill Rourke is the Manager eCommerce, North America for Kellogg Company. In her role, Jill oversees the Company’s marketing strategy and relationships with Amazon, developing innovative solutions to connect consumers to Kellogg’s iconic brands.  From Cheez-It to Pringles to Special K, Eggo and beyond, specialized and well-defined focus placed on developing and maintaining unique occasion based solutions and eRetailer measurement to continually drive sales growth, while providing education and visibility for internal adoption.  Jill is a key component and partner in a dedicated eCommerce team whose responsibilities span across digital shelf, supply chain, forecasting in a dynamic marketplace and data-driven Shopper Insights.

Prior to joining Kellogg, Jill spent 7 years at Amazon, where she was one of the first Account Executives hired to develop and scale the CPG business.    Jill collaborated with Fortune 500 CPG companies to help build their eCommerce strategy from retail partnerships, product development, marketing, retailer and shopper analytics.

Jill is a graduate of Ferris State University where she received her BS degree in International Business.   She resides in Michigan with her husband of 27 years and two daughters and is a closet Candy Crush fan.  

Check out the incredible speaker line-up to see who will be joining Jill.

Download The Latest Agenda