John is a recognized industry thought leader on the topic of
Amazon, eCommerce & Digital Marketing who has been interviewed and quoted
by The New York Times, Forrester Research, the IAB and the Association of
National Advertisers. He was invited by Amazon to be a keynote speaker at their
annual Vendor Conference three times since 2015, and was chosen to speak at
Amazon’s inaugural AdCon in Seattle this fall . John is also a
MasterClass Teacher for Ascential’s Amazon Hackathon Conferences in NYC and
Seattle, and currently has an Amazon Advertising MasterClass video series with
Clickz/Search Engine Watch. Prior to CAVU, John was
VP of eCommerce & Media at Bai, where over four years he built the brand on
Amazon from a tiny niche product to its number one selling beverage, ahead of
industry leaders like Coke & Pepsi (the Amazon strategy John built for Bai
is currently used as a case study across Amazon’s ad teams on how disruptor
brands can leverage the platform’s advanced ad products, technology and machine
learning to drive breakout growth). In recognition of Bai’s industry
leading growth and strategic leadership in Digital CPG innovation, Amazon named
Bai “Vendor of the Year” for 2015.
Check out the incredible speaker line-up to see who will be joining John.
Download The Latest Agenda