Noa Scarano

VP Marketing Nowadays

Noa Scarano is the Vice President of Marketing at Nowadays, a pioneering cannabis-infused beverage brand that offers a light and buzzy experience without the negative effects of alcohol. Over the past two years, Noa has played an instrumental role in growing the company, leading the brand marketing and strategy. Her efforts have been significant in driving growth for DTC initiatives.

Before joining Nowadays, Noa built an extensive marketing and media career at various agencies. Most recently, she served as an Associate Media Director at Carat (Dentsu), where she led the media strategies for Proctor & Gamble. Her experience also includes working with major global brands like Mondelez, National Geographic, Macy's and more, helping them drive brand awareness, conversions, and revenue through integrated marketing strategies.

Noa currently resides in California.